books for free: September 2009

Doing Business in China for Dummies- FREE EBOOK

DOING BUSINESS IN CHINA FOR DUMMIES
FREE EBOOK

This authoritative, friendly guide covers all the basics, from the nuts and bolts of Chinese business and bureaucracy to negotiating with your Chinese partners. You'll also get the know-how you need to manage day to day, from travel tips and advice on converting money to getting past language barriers.

Discover how to:

Understand Chinese markets
Develop a strong business plan
Find the right employees
Work with currency controls and the Chinese banking system
Sell and source in China

Explanations in plain English

"Get in, get out" information
Icons and other navigational aids
Tear-out cheat sheet
Top ten lists
A dash of humor and fun

Customer Relationship Management Systems Handbook- FREE EBOOK

CUSTOMER RELATIONSHIP MANAGEMENT SYSTEMS HANDBOOK
FREE EBOOK

The concept of customer relationship management (CRM) has grown from the loosely defined methodology of using customer transactions for developing profiles on customers to the well-defined business process of using sophisticated tools and analytical processes for managing each customer on an individual basis. CRM integrates e-mail and the PDA with the day planner, electronic scheduler, client database, and a number of other business management tools so you can create a single point from which to manage customer relationships.

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Commercial Real Estate Investing for Dummies- FREE EBOOK

COMMERCIAL REAL ESTATE INVESTING FOR DUMMIES
FREE EBOOK

Thinking about becoming a commercial real estate investor? Commercial Real Estate Investing For Dummies covers the entire process, offering practical advice on negotiation and closing win-win deals and maximizing profit. From office buildings to shopping centers to apartment buildings, it helps you pick the right properties at the right time for the right price.

Get leads on commercial property investments
Determine what a property is worth
Find the right financing for you
Handle inspections and fix problems
Make big money in land development
Manage your properties or hire a pro
Exploit the tax advantages of commercial real estate
Find out what offer a seller really-really wants
Perform due diligence before you make a deal

Coaching, Mentoring and Managing- FREE EBOOK

COACHING, MENTORING, AND MANAGING
FREE EBOOK

This book offers hundreds of practical, easy-to-learn techniques every manager can use to coach employees to become more productive, positive, inspired and effective. Filled with real-world advice and management-changing exercises, this manual shows how to get the most from employees in today's era of downsizing, layoffs, buyouts and mergers. Managers learn how to be more than just a boss and develop the skills and strategies to become more like a coach to their employees.

This invaluable management resource will show managers how to tap into the hidden strengths and talents of employees, to inspire peak performers to even greater levels of productivity, to confront inappropriate behavior, turn problem employees into productive workers, to ask questions that get good answers,-to be a winner and to teach others how to be winners. Gives the skills to become a good coach to lead and inspire people to work as a team and produce winning results.

Business Math for Dummies- FREE EBOOK

BUSINESS MATH FOR DUMMIES
FREE EBOOK

Are you baffled by business math? Never fear — this easy-to-understand guide explains complex formulas and concepts in plain English and shows you how to use them day to day on the job. From using basic algebra to solve proportions and statistics to analyze data to reading financial statements, calculating wages and commissions, and managing investments, you'll gain the skills you need to conduct real-world business.

Discover how to:

Apply formulas and theories to everyday business
Navigate payroll situations
Use formulas in spreadsheets
Manage inventory or properties
Improve your analytical thinking

Business Plans Kit For Dummies- FREE EBOOK

BUSINESS PLANS KIT FOR DUMMIES
FREE EBOOK

While Business Plans For Dummies covers the strategy of putting a business plan together, Business Plans Kit For Dummies covers how to put a business plan to work! This kit covers business plans for every stage (and every type) of business: e-business, sole proprietorships, small businesses, service companies, high-tech companies, non-profits -- even business plans for middle managers and restructuring a company. It emphasizes methods for obtaining funding and sources to tap for capital, and explains how to formulate business plans according to the planned business model -- bricks-and-mortar vs. e-business. It also includes updated terminology and jargon from the business planning and venture capital industries, and shows you how to gear specific plans for businesses in different phases of development (i.e., startup, expansion, etc.).

Branding Style from Armani to Zara- FREE EBOOK

FASHION BRANDS: BRANDING STYLE FROM ARMANI TO ZARA
FREE EBOOK

Fashion Brands takes us on a behind-the-scenes tour of the fashion industry as we’ve never seen it before. For the first time you’ll find answers to questions
such as:

• Who invents fashion brand names?
• Why do non-fashion brands start producing clothes?
• How do fashion photographers influence brand identity?
• Why is the relationship between models and brands so significant?
• Why are catwalk shows so important to brands?
• How have fashion brands (such as Ralph Lauren and Armani) moved into
furniture?
• Is there a future for fashion on the web?
• Why are male consumers the most difficult targets for the fashion market?

"Tungate has distilled the very essence of the modern fashion industry in this elegantly written book. Essential reading."
Roger Tredre, Editor-in-Chief, Worth Global Style Network (WGSN)

"Cuts through the marketing magic to capture the essence of fashion brands."

Branding for Dummies- FREE EBOOK

BRANDING FOR DUMMIES
FREE EBOOK

Whatever your business is, whether it’s large or small, global or local, Branding For Dummies gives you the nuts and bolts know-how to create, improve, or maintain a brand. This plain-English guide will help you brand everything from products to services to individuals. It gives you step-by-step advice on assembling a top-notch branding team, positioning your brand, handling advertising and promotion, avoiding blunders, and keeping your brand viable, visible, and healthy. You’ll get familiar with branding essentials like:

Defining your company’s identity
Developing logos and taglines
Launching your brand marketing plan
Managing and protecting your brand
Fixing a broken brand
Making customers loyal brand champions

Filled with easy-to-navigate icons, charts, figures, top ten lists, and humor, Branding For Dummies is the straight-up, jargon-free resource for making your brand stand out from the pack—and for positioning your business to reap the ensuing rewards.

Branded Male Marketing to Men- FREE EBOOK

BRANDED MALE: MARKETING TO MEN
FREE EBOOK

According to Tungate (Fashion Brands), while women see shopping as a leisure activity, men consider it a dull necessity—making them hard targets for eager advertisers. Citing changing historical ideals of masculinity, from the scruffy cowboy to the metrosexual, Tungate describes how men typically engage with brands, using the course of a typical day as framework—from grooming to clothing, car and sex. Male consumer patterns are rapidly changing; sales of grooming products for men in Europe and the U.S. are estimated to jump significantly in the next few years, from $31.6 billion in 2003 to $40 billion in 2010, and the Branded Toolkit wrap-ups at the end of each chapter offer tips for marketing products from alcohol to hotels to these increasingly keen shoppers, paying close attention to the factors that tend to attract men: functionality, authenticity, status and cool. Tungate can't quite decide if he wants to be writing a sociological study or a guide for marketing professionals; he muses at length about the histories of male habits and social behavior, but deviates fleetingly, and almost as an afterthought, into individual branding strategies from companies like Ikea and Dunhill. The book displays useful information, but its absurdly high price and concentration on specifically British consumers might make this a tough sell to the very audience Tungate is trying to reach. (May)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

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Brand Warfare-10 Rules for Building the Killer Brand- FREE EBOOK

BRAND WARFARE- 10 RULES FOR BUILDING THE KILLER BRAND
FREE EBOOK

In this short, concise work, D'Alessandro, CEO of the John Hancock insurance group, entertainingly hammers home the importance of creating and maintaining a brand. In his view, a brand is whatever image a customer conjures up upon hearing a company's name, so everything from the firm's labor practices to its product and advertising must be taken into account. To make his points, D'Alessandro draws heavily on his former career in advertising and public relations. On having Orville Redenbacher as a client: "We literally thought he was insane." But in the end, he says, "Orville taught me...the power of a good brand to trump all rhyme or reason in the marketplace." From a consumer's point of view, brands save time, project a certain image to the rest of the world and make one feel part of the group that uses the brand. He discusses the steps to building a brand, consistently emphasizing that, if it is to resonate, the brand must have one simple image. D'Alessandro doesn't break much new ground here, but he succeeds at reminding everyone from the CEO to the people on the assembly line that their company's brand is its most crucial asset. Practical, psychologically astute and clearly written, this book has much to offer businessfolk of all stripes. (May 1)Forecast: A $500,000 advertising and publicity campaign, national radio and television interviews, a six-city author tour and D'Alessandro's savvy advice and irreverent humor will get the 100,000-copy first printing moving in no time.

Copyright 2001 Cahners Business Information, Inc.

Bookkeeping Workbook For Dummies- FREE EBOOK

BOOKKEEPING WORKBOOK FOR DUMMIES
FREE EBOOK

In order to become a certified bookkeeper, you need to pass the test recently introduced by The American Institute of Professional Bookkeepers. No worries with this easy-to-follow guide! This hands-on workbook gets you up to speed in all the basics of bookkeeping, from setting up a company's books and recording transactions to managing employee payroll, handling government paperwork, and closing out the books. With the featured demonstration problems, complementary examples, and multiple-choice questions, you'll sharpen your bookkeeping skills for the real world and improve your performance on any test.

Practice key concepts and skills through real-world bookkeeping problems
Know where you went wrong (or right) with a problem through step-by-step answers
Track day-to-day business operations, handle cash, and develop internal controls
Prove out your books, do your taxes, and get ready for a new bookkeeping.

Bookkeeping and Accounting- FREE EBOOK

SCHAUM'S OUTLINE OF BOOKKEEPING AND ACCOUNTING
FREE EBOOK

Master bookkeeping and accounting with Schaum'sthe high-performance study guide. It will help you cut study time, hone problem-solving skills, and achieve your personal best on exams! Students love Schaum's Outlines because they produce results. Each year, hundreds of thousands of students improve their test scores and final grades with these indispensable study guides. Get the edge on your classmates. Use Schaum's!

If you don't have a lot of time but want to excel in class, this book helps you:

Brush up before tests
Find answers fast
Study quickly and more effectively
Get the big picture without spending hours poring over lengthy textbooks

Schaum's Outlines give you the information your teachers expect you to know in a handy and concise formatwithout overwhelming you with unnecessary details. You get a complete overview of the subject. Plus, you get plenty of practice exercises to test your skill. Compatible with any classroom text, Schaum's let you study at your own pace and remind you of all the important facts you need to rememberfast! And Schaum's are so complete, they're perfect for preparing for graduate or professional exams.

Best Resumes for College Students and New Grads- FREE EBOOK

BEST RESUMES FOR COLLEGE STUDENTS AND NEW GRADS
FREE EBOOK

Helps students by describing skills and attributes that are valuable in the workplace, answering common questions, delivering expert advice that is relevant in today's hiring market, and showcasing high-quality resumes and cover letters prepared by professional resume writers—all written for college students or new graduates. It is a comprehensive resource appropriate for diverse college majors, both undergraduate and graduate, as well as for students seeking internships and co-op jobs while still in school.

Key Features

* A large collection of more than 100 top-notch sample resumes written by professional resume writers and career counselors, targeted to help college students and graduates at all levels land the job they want.
* Internet job search and resume help.
* Self-evaluation worksheets to help readers discover their skills and adapt their college experience to the real world.
* Guidance on writing all types of job search correspondence, such as cover letters, thank-you notes, job acceptance letters, and job declination letters.

Answering Tough Interview Questions For Dummies- FREE EBOOK

ANSWERING TOUGH INTERVIEW QUESTIONS FOR DUMMIES
FREE EBOOK

Stay one step ahead of the other candidates

How do you respond to authority? What are your personal shortcomings? Passing a test is much easier when you′ve already seen the questions, right? Let master interviewer Rob Yeung brief you on the toughest interview questions and the most impressive answers. This book can get you one step ahead of the competition by making your honest answers sound great and your best answers sound honest.

Discover how to

Avoid clichéd answers
Talk positively about weaknesses
Dismiss interview nerves
Convey your unique selling points
Beat the psychometric test

Advertising for Dummies- FREE EBOOK

ADVERTISING FOR DUMMIES
FREE EBOOK

Advertising for Dummies offers newbies a real-world look at the ins and outs of advertising—from online and print to TV, radio, and outdoor formats—to show you how you can easily develop and execute a successful campaign on any budget. Plus, you’ll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.

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Accounting for Dummies- FREE EBOOK

ACCOUNTING FOR DUMMIES
FREE EBOOK

This book is great (I mean great) if you need to understand what is profit, whats in a balance sheet, how to understand it, whats in an income statement. What are assets, etc, etc. This book will open your eyes. Like others have said its not about double entry bookkeeping, or how to prepare your balance sheet. Find that elsewhere. This book addresses what the numbers mean and how to follow them to come to conclusions and how to use that information.

Let me put it this way. If you have a small business, or are put into a position where you need to manage money for a business, or need to buy a business. This book will help you if your not accountant savy.

Its a great book, and is very well written. Another five star success for the dummies series.

Accidental Branding- FREE EBOOK

ACCIDENTAL BRANDING
FREE EBOOK

The stories of acclaimed entrepreneurs like John Peterman (J. Peterman) and Gert Boyle (Columbia Sportswear), whose brands generate a cult-like loyalty from consumers, give this book a lively flavor that goes down better than any list of dry strategies. Author Vinjamuri—a marketing professor at New York University and the founder of a marketing training company—reports that every brand I wanted to write about started with some fortuitous accident visited upon perfectionists who sweat every detail. Gary Erickson, creator of the Clif Bar, is one such perfectionist; a long-distance cyclist disgusted with foul-tasting energy bars, he invented his own bar, more delicious and nutritious than any of its competitors. Another example is Roxanne Quimby, who was living in a tent in Maine with her five-year-old twin daughters when Burt Shavitz, a beekeeper, picked her up hitchhiking and inspired her Burt's Bees brand. Luck and good timing played a role for these businesspeople, but their success ultimately stemmed from an ability to think like their own consumer. Despite a tendency to digress, Vinjamuri has a similar understanding of his readers. The chapter he dedicates to his own conclusions is thoughtful enough, but not nearly as compelling as the stories of the entrepreneurs themselves. (Apr.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

1000 Best Ebay Powerseller Secrets- FREE EBOOK

1000 BEST EBAY POWERSELLER SECRETS
FREE EBOOK

According to an AC Nielsen study conducted in early 2005, as many as 724,000 Americans depend on eBay sales for all or part of their income. But it is becoming more difficult to run a profitable business on eBay, as its sales growth slows and fees increase. Sellers are being squeezed between these two factors.

In order to thrive in this unique marketplace, sellers need to spend their money wisely, buy goods that will sell at low prices, market those goods aggressively and develop a well-rounded business presence. 1000 Best eBay PowerSeller Secrets is packed full of insider secrets and strategies designed to help readers accomplish all this and more. Topics include:
--Researching items to maximize profitability
--Dealing with buyer questions
--Making the payment process run smoothly
--Confronting problems after the sale ends
--Boosting customer satisfaction through packing and shipping

1000 Best eBay PowerSeller Secrets provides tips, strategies and prescriptions for making any eBay business venture healthier, wealthier and wiser.

101 Ways to Boost Your Business- FREE EBOOK

101 WAYS TO BOOST YOUR BUSINESS
FREE EBOOK

Running a business is difficult and demanding at the best of times. The trick to surviving is avoiding the common hazards that all business operators face along the way. These 101 practical survival tips will show you how you can successfully navigate your way through these hazards, and help your business to reach its full potential. Each survival tip is based on years of experience and sound advice from successful businesses around the world.

SAVE THOUSANDS OF DOLLARS BY AVOIDING COMMON BUSINESS MISTAKES

Choose and apply a new tip each week or use this book as a source of inspiration and guidance when setting up a new business. There are tips to help you build better relationships with your suppliers, your staff and your customers as well as financial, legal, marketing and personal survival tips. All are designed to highlight common problems and to give you a clear course of action that will increase your chances of business survival.

101 Internet Businesses You Can Start From Home- FREE EBOOK

101 BUSINESSES YOU CAN START FROM HOME
FREE EBOOK

Written for those who want to break away from rigid schedules, unappreciative bosses, and soul-sapping commutes, this book will put prospective Internet entrepreneurs on the road to success. The basics of Internet mechanics and commerce are analyzed and followed by examinations of successful Internet businesses. Providing more than just technical information, this manual is also a guide to prioritizing what the entrepreneur wants to get out of the business and determining what level of risk is comfortable. This method ensures that the business chosen will match the goals and aspirations of the entrepreneur. Each of the 101 business profiles includes promotion techniques to help these start-ups get on the road to success.

81 Challenges Smart Managers Face- FREE EBOOK

81 CHALLENGES SMART MANAGERS FACE
FREE EBOOK

Find out what separates
great managers from the rest.
A great manager approaches the job with a set of skills and attitudes that can guarantee success, no matter the industry or organization, but most of today’s managers face myriad tough challenges that can jeopardize their careers and wreak havoc on the bottom line.

Bestselling author and sales expert Tim Connor offers a unique look at 81 challenges that thousands of managers face every day, including learning how to delegate, setting and reaching goals, hiring the right employees and keeping it all in balance. He gives managers at all levels the insight to figure out what mistakes are holding them back, and the tools to fix them once and for all.

81 Challenges Smart Managers Face gets to the heart of the key issues in any workplace and shows managers how to bring out the best in themselves, their employees and their companies.

Tim Connor, bestselling author of Soft Sell and nearly 60 other books, has been a full-time speaker and trainer for over 30 years. Since 1973, he has given over 4,000 presentations in 21 countries around the world on sales, motivation, management, supervision and relationships.

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10 Simple Secrets of the World's Greatest Communicators- FREE EBOOK

10 SIMPLE SECRETS OF THE WORLD'S GREATEST COMMUNICATORS
FREE EBOOK

From business to politics, those who command attention are masters at developing and delivering their message. Never before have so many CEO’s, executives and experts shared the secrets behind their dazzling presentation skills. You’ll hear directly from Starbucks Chairman Howard Schultz; Intuit founder Scott Cook; personal finance guru Suze Orman; Monster.com founder Jeff Taylor; Corcoran Group founder Barbara Corcoran; as well as many others. You’ll learn how leaders like Arnold Schwarzenegger, Steve Jobs, John Chambers, and Richard Branson electrify today’s toughest audiences. The book offers techniques and proven tips that explain how these successful people connect with audiences who demand passion, inspiration, preparation, clarity, brevity, and simplicity, all delivered in a visually compelling package. Business professionals at all levels will benefit from the stories, profiles, interviews and techniques featured in 10 Simple Secrets.

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10 Secrets of Time Management for Salespeople- FREE EBOOK

10 SECRETS OF TIME MANAGEMENT FOR SALESPEOPLE
FREE EBOOK

The typical salesperson today is overwhelmed, trapped in a chaotic, pressure-filled environment with too much to do and not enough time to do it. Salespeople need help! This book provides it. Dave Kahle contends that smart time management is not about cramming more activity into each hour; but about achieving greater results in that hour. The content has been honed in hundreds of seminars and refined by the perceptions and experiences of thousands of salespeople. 10 Secrets of Time Management for Salespeople provides powerful, practical insights and ideas that really work, including hundreds of specific, practical, effective time management tips from dozens of salespeople who are on the "front lines" every day. The author, Dave Kahle, has been the number-one salesperson in the country for two different companies in two distinct industries. He's presented seminars throughout the world, published more than 400 articles, and authored three books and 32 multimedia training programs.

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The Artist's Handbook- FREE EBOOK

THE ARTIST'S HANDBOOK
FREE EBOOK

I consider The Artist's Handbook an indispensable reference in my studio, particularly for information on pigments which takes up some 180 pages of the book. If I'm looking for an answer to an art materials or techniques question, this is usually the first place I look. If I'm wanting to browse through a book to refresh my knowledge, this is often the one I select from my shelves. By Marion Boddy-Evans, About.com

Flexibound book, 520 pages. Published in 2003 by Arcturus Publishing, London. ISBN 0572028660.
Chapters deal with pigments, drawing materials, egg tempera, oils, watercolor, gouache, soft pastels, and acrylics.
Also covers encaustic painting, lime-fresco painting, brushes, storage and preservation of finished artworks.
Author Pip Seymour collated info from hands-on experience, other artists and art tutors, paintmakers and conservators.
Artist and teacher Pip Seymour studied at the Bradford College of Art, Winchester School of Art, and Brighton Polytechnic

Pencil Drawing Techniques- FREE EBOOK

PENCIL DRAWING TECHNIQUES
FREE EBOOK

Here is a really good book for the artist who wants to develop his or her pencil drawing abilities, whether it's to improve your preliminary sketch work, or to create beautiful pencil drawings complete in their own right. Pencil Drawing Techniques brings together six of today's best artists, all of whom are incredibly fine instructors as well.

The artists show you how to develop your skill and ability in handling pencil technique. Ferdinand Petrie shows you how to handle pencils and produce a controlled variety of lines, values, and textures. Then he shows you exactly how to use these techniques to draw landscapes in a range of styles and compositions.

Rudy De Reyna explains pencil basics, and explores perspective, size relationships, form, and structure. Douglas grave teaches you how to begin drawing portraits by building a drawing step-by-step. Norman Dams and Joe Singer demonstrate how you can use the pencil to produce spectacular drawings of animals. John Blockley and Richard Bolton show you how pencil drawings can capture the essence of a subject and help you work out a plan for painting it. Finally, Bet Borgeson teaches you all the secrets of colored pencil work and demonstrates a whole new dimension.

The book is divided into seven sections: how to handle a pencil, fundamentals of drawing, drawing landscapes, drawing portraits, drawing animals, drawing for watercolors, and handling color pencils. The copious illustrations show in detail how the artists use their techniques. For the artist who uses the pencil, Pencil Drawing Techniques is an an excellent instructional book of ideas for using the pencil creatively.

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Pen Drawing Illustrated Treatise- FREE EBOOK

PEN DRAWING- AN ILLUSTRATED TREATISE
FREE EBOOK

Pen Drawing An Illustrated Treatise/By physicist D. Maginnis .If you poverty to entertainer pens, this is good. If you poverty to USE a enclosure to draw, it is rattling instructional, and the communicator takes the instance to enlarge the ideas, and to enlarge on them in a artefact that is rarely finished in recent writing.

I think. This is physicist MaGinnis at his best; it`s a artist edition of his famous impact on enclosure prowess so if you`re fascinated in acquisition most prowess and prowess this is a enthusiastic aggregation to review.

Manga for Dummies- FREE EBOOK

MANGA FOR DUMMIES
FREE EBOOK

If you love Manga, you’ll eat Manga For Dummies, right up. This step-by-step guide shows you how to create all of your favorite Manga characters from rough sketch through final full-color renderings. You’ll build your skills as you draw animals, mythical creatures, superheroes, teenagers, and villains—along with their weapons, cars, and homes. Soon you’ll be inventing your own characters and placing them in stylish poses and stirring action scenes. Before you know it you’ll be knocking out storyboards and plotlines for you own Manga book. Find out how to:

Gear up for drawing with all the right tools and materials
Develop the basic skills of Manga figure drawing
Customize and accessorize your Manga characters
Design spectacular weapons, gadgets, mechas, and vehicles
Create 3-D drawings and give characters motion and emotion
Write an exciting Manga Story

Complete with a stunning, full-color 8 page insert, Manga for Dummies is your real-life guide to the ultimate fantasy world.

How to Draw Krappy Cartoons Really Well- FREE EBOOK

HOW TO DRAW KRAPPY CARTOONS REALLY WELL
FREE EBOOK

So you LIKE ART but you CAN'T DRAW?

Not a problem.

Talent isn't everything.

Even the Krappiest of Krap drawers can make great Kartoons (with a little help).

All you need is . . .a sharp eye
a sharp pencil
a sharp sense of humour
and oh yes, this book!

Figure Drawing without a Model- FREE EBOOK

FIGURE DRAWING WITHOUT A MODEL
FREE EBOOK

Extensively illustrated using a wide range of styles and techniques, this is a unique course of instruction in drawing the human figure from memory and the imagination. Beginning with informal sketchbook studies and a brief summary of anatomical structure before going on to explain figure movement and how the body shows its age and exudes character, it will encourage all artists, illustrators and cartoonists to explore this popular subject with confidence and style.

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Cartooning with the Simpsons- FREE EBOOK

CARTOONING WITH THE SIMPSONS
FREE EBOOK

Matt Groening, the creator and executive producer of the Emmy Award-winning series "The Simpsons," the "Life in Hell" cartoon series, and the animated Fox tv series "Futurama", is the man responsible for bringing animation to prime time.

In addition, Groening formed Bongo Comics Group in 1993 and currently serves as publisher of their four comic books -- Simpsons Comics, Itchy & Scratchy Comics, Bartman, and Radioactive Man.